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Strategies
“Grow, Process, Make and then sell”
The Consumer Lifestyle Business Division handles products in areas directly related to the food, clothing and shelter aspects of life and seeks to establish solid foundations for stable business. We are involved in numerous business fields that create high added value by “making, developing, processing, and selling” while pursuing a growth strategy based on accelerating the transformation of earnings structures as a theme.
We adopted a growth strategy with three core elements-switching from trading to enterprise investment business, securing upstream resources in the agricultural, forestry, and fisheries segments, and shifting from domestic to overseas-and actively developing business in overseas markets. We seek mutually-beneficial relationships with partners and work to contribute to local development through businesses such as the compound feed business in Vietnam, agriculture in South America, tuna farming and afforestation for chip production in Japan, and overseas industrial park business.
As the focus of our business shifts overseas, there are many business opportunities in emerging countries with rising populations and abundant resources. In the past three years, we have stationed approximately 20 personnel to countries expected to experience rapid growth including China, Vietnam, Indonesia, India, Cambodia, and Brazil. We will be assigning additional personnel to Indochina and Africa regions to develop new business.
The most important aspect of accelerating the transformation of earnings structures and achieving stable growth is developing human resources. By achieving successes one at a time and firmly establishing them while conducting various business and strategies, we instill a strong sense of ownership in work and develop through work global human resources who are effective in all business fields and all countries. We will conduct overseas business that generates higher added value through “Grow, Process, Make and then sell” with the participation of all personnel to globally develop business relating to food, clothing and shelter.
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